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Firmstrong Comfort = Comfort Value Fun & Exercise.

All that for $210? Yep, the Firmstrong Comfort is all of these things. With it's cushy fork and seat post, it's 21 hill-taming gears, adjustable handle bar stem, and low step over height and a price tag of just $209.99* including shipping we don't think you'll find a better hybrid bicycle value anywhere. Factor in the LightenUpBikes "Free Ride 365" extended warranty and it's pretty much a no-brainer.

Order your Firmstrong Comfort today!

25/9 for $259! The 2010 Eastern Cobra

The 2010 Eastern Completes will be here soon! Eastern Bikes has totally revamped their lineup for 2010 adding even more value to the Eastern Experience. Case in point, the 2010 Cobra. It rocks 25/9 gearing, Shaft Cranks, CFRP Pedals, Eastern Curb Monkey - OEM & Burnout-OEM tires, and a brake cable gyro, all for $259.

We're taking prepaid orders now for shipment in mid to late October. Supplies are limited so order your Cobra today!